Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

New Mercedes S-Class Magic Body Control – invented by Chickens

New Mercedes S-Class Magic Body Control: Invented by Chickens Whatever you think of the new Mercedes S-Class (Merchant Bankers car?), and whatever you think of Mercedes name for its clever suspension tech – Magic Body Control – you have to be impressed by the technology. Yes, Magic Body Control might sound like a cheesy Paul Daniels magic trick or an undergarment for ladies of a certain age, but what it does is far more impressive than anything Paul Daniels or the makers of supportive lingerie can muster. A camera on top of the windscreen scans the road ahead on Mercedes cars fitted with MBC looking for lumps and bumps in the way and sends that data to the suspension to set it up for the best possible ride.

Ferrari Theme Park is go

By Ben Pulman Motor Industry 05 November 2007 02:47 This past weekend the foundation stone for the Ferrari Theme Park was laid on Yas Island in Abu Dhabi – one of seven Emirates making up the UAE - along with a time capsule. Under the rule of Luca di Montezemolo Ferrari has gone from strength to strength, and having its own theme park will surely cement Ferrari’s future. The theme park will sprawl across 250,000sq m, with 80,000sq m under cover.